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Audio and Video - making the connection.
Written by Administrator   
Friday, 16 March 2007
Text is not enough. We still need the human voice and a face.
The web is evolving toward full sense interaction. Text came first, then pictures, then voice or sound, and now we have video and animations everywhere. But some sites are still stuck in the first stage of text only.

Make a connection to your visitor in the old human ways. Let them hear your voice at least. If you have a video camera, you have more choices.

The simplest and least expensive route is audio. Everyone has or can get a headphone with a microphone. All computers have audio input capability. Sometimes the quality of your sound card will limit the quality of your audio recordings. You have to test and listen carefully for noise and clipping .

You can choose high or low quality but the important thing is to get something on your site. Not background music, which some people like, though most don't. I'm talking about your voice. Say hi, welcome them to the site. Give brief explanations. Thank them for buying something or just for the visit.

And make it voluntary. Some visitors don't want to hear audio while working. There is a simple software tool that lets you record sound, turn it into a flash button and generate the html code to place it on a web page. You copy and past the code into your site and upload the flash file that contains your voice and you will suddenly have audio on your site. The visitor can choose to click the button and the sound plays in any browser. Here is a sample.



A few comments on this tool are in order. I use Audacity to record audio because it gives me more options to fix problems and to change things. I can save the audio in WAV and MP3 formats but Web Audio Plus only handles the mp3 for some reason.  The WAV out of Audacity never plays right. .  That probably means the formats are not set up to be the same.  But MP3 works every time.  So my standard practice is to record in Audacity, export to MP3 and import that into Web Audio Plus.

The tool to make this audio clip is offered for sale on this site in the Product Catalog. See this page of the catalog.

We intend to cover video but thought audio was inexpensive and effective.

This site is a good example of material that would greatly benefit from video and audio. We intend to add screen capture tutorials in the next few weeks. That involves recording audio and capturing what is happening on the computer screen at the same time. This is not as personal as a video but it is very popular for teaching software or operation of a computer.

The screen capture tools are free. Check back here for updates.
 
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